Wednesday, March 25, 2009

Learning About More Than Just Wine From Gary Vaynerchuk.

Do you know Gary Vaynerchuk? If you don't, then let me tell me about an incredibly inspiring, energetic, savvy, kind and just overall great person who happens to be the owner/ host of a successful business and show called Wine Library TV.

This past week I had the honor of attending an event, where Gary Vaynerchuk hosted at his awesome location and actual Wine Library store in Springfield, NJ.

More recently, I've been working further into the social media industry because of the Italian American Girl Blog and as I investigated the hot trends, topics and experts, I came to discover Gary Vaynerchuk.

What Gary offers to the Internet world and my generation of wine enthusiasts is that wine isn't about swishing and swirling but about tasting and understanding the bottom line. As an Italian American, I grew up making home made wine in my house and my father as the wine expert, so when you come across someone who talks about wine in an understandable way, you definitely gravitate to a level that's relatable. Gary offers his bottom line on wine, discussing taste, consistency, and price that range from the cheapest to the most expensive. You can always be sure you're getting information that will help you to cultivate your own wine skills.

As I listened in on Gary Vaynerchuk speaking in his beautiful wine room located at the Wine Library, you can't help but be totally fascinated with how he views business. What makes him so special is the fact that he discusses not only the wine business but business in general. He manages the Wine Library and has obviously cultivated the WL brand into a major entity, so taking any advice from Gary is definitely a value worth listening in on and practicing.

The fact that Gary is such a force and infectious with his way of speaking and dealing with people, just makes you curious about how he's so driven. What I found as an even more relatable factor is that Gary Vaynerchuk was born in Belarus and immigrated to United States as a child. So, his ethnic background plays a major role in who he's become and how he's fulfilled a true American dream.

While at the Wine Library, someone had asked where is the room that you do the "Thunder Show" from? and he without hesitation, just said, "follow me." I mean, really..what successful entrepreneur do you know, who just takes you into his world and shares his formula of success? We did go to his office where he welcomed us with open arms and spoke in conversation with everyone, answering questions so candidly. You can't help but notice his office is full of great pictures with famous people, which adds to his credible, in your face factor.

I'm writing about Gary Vaynerchuk because he adds value to anyone's world and when you meet a successful person who is actually kind and willing to help others, it makes you listen and want to add value to your own interests.

I wanted to share my experience with meeting Gary Vaynerchuk with the Italian American audience because not only does Gary share our interest in wine but he shares our interest in living an American dream.

***To view the Wine Library Show---


( In this episode Gary talks Italian Brunello Wines)


***To purchase wine online visit Gary's store:

1 comment:

Anonymous said...

Haiku! Been watching Gary almost since the beginning. Say around episode 300 something. As a winemaker and drinker and web developer, I can relate to him myself... althought I'm not as cute and cuddly.